How Much Am I Expected to Pay for My Business Website Maintenance?

The dust has settled on the website development phase of your small business. The new virtual storefront price; $500 to $2,500+. With the help of an affordable website design firm in your rear view mirror; you’re ready to tackle whatever lies ahead.

Cost 101

Website maintenance cost is a reality no matter the business’ size. Prices fluctuate, but there are two costs every designer should nail down; domain names and web hosting renewal fees. Domain names max out at $30 a year. Businesses typically overpay on web hosting. If you are paying more than a hundred dollars a year for a website, consider working with a web hosting company.

A Modified Truth

Modifications are a vital part of e-commerce. They’re also part of what makes website maintenance cost subjective. Features, function and production time dictate the price. Some developers charge $80+ an hour for maintenance services. Website maintenance outsourcing is a great way to safe costs because they are usually part of a very affordable web site maintenance package. Updates and minor changes should be made at least once every 90 days to strengthen Search Engine Optimization (SEO) results.

SEO Profit Margins

The secret to making money online is in SEO. It’s all about research and results. How does it work? A developer finds keywords (Meta Tags) in high ranking web search results. Those keywords are hyperlinked into the text of your web pages. The goal is to get your business’ website as close to the top of the results list as possible. Why? Visibility equals profit. Making $100 a day isn’t guaranteed, but the more web traffic you secure, the more your profit margin can grow. Website maintenance plays a role here too. By investing the time and/or money in quarterly SEO Updates, you secure your place on the results list from search engines to social media hubs. This maintenance investment ensures and sustains your profit margin in the long-term.
The Internet has become a vehicle for today’s business interests. Like any vehicle it needs ongoing maintenance to produce optimum results. Understanding website maintenance cost will anchor your business growth no matter where the road takes you.

About Ajay Prasad

Ajay Prasad is the President and Founder of Global Marketing Resources, LLC, which runs a number of Internet strategy and e-commerce companies under its umbrella. Ajay's functional expertise includes website strategy, marketing management, business development, consumer research, market analysis and strategic planning. GMR Website Maintenance focuses on all aspects of Website Maintenance and ensures high quality and efficient website maintenance services, tailored to fit each of our client's needs. Google+

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