3 E-Commerce Analytics Every Entrepreneur Must Learn

Are your search-marketing campaigns effective? For a lot of people with e-commerce sites, the answer is maybe. Maybe people don’t know with precision what their return on investment is, because they don’t really understand how search-marketing works. Maybe it’s because they don’t have the tools to measure the effectiveness of their ads. Or maybe it’s […]

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1 Solution for 5 Challenges: Quality Mobile App Testing

Responsive Web design technology has made it easier for developers to create websites that can be accessed across different devices, and still provide a good user experience. Today, businesses do not need two separate websites; one optimized for viewing on PC and another on mobile devices. However, despite the obvious benefits and capabilities of responsive […]

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5 WordPress Plugins That Improve Content Marketing

Creating great content that resonates well with your audience takes time. Great content helps to build trust among your prospects and drive targeted traffic to your blog. Here are 5 WordPress plugins that can improve your content marketing: 1.WordPress SEO WordPress SEO helps to optimize posts for the best SEO performance. The plugin comes with […]

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How Content Marketing Approach Mirrors Life Lessons

In life, you learn to crawl before you walk and to walk before you run. And you can’t do any of them if you don’t go through the proper steps: rolling over onto your stomach, lifting your head, moving your arms and legs in concert, balancing, stepping and then doing it over and over again. […]

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How Google Penalizes Low Quality Guest Blogs

Matt Cutts might hate guest blogging more than any other person in the world. This wouldn’t be important if it weren’t for the fact that Cutts is a part of Google’s Web spam Team, which means he has the power to decide what web content is considered high-quality and what content is considered low-quality, both of […]

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5 Lessons for e-Business from the Failed Dotcoms

The early 90s were all about dotcoms. Many launched, most crashed, a palm pilot full remain. Even today, nearly a quarter-century after the term e-commerce began to make its way into the public’s vernacular—when more consumers than ever are shopping online—the Internet is littered with dead URLs, casualties of failed business plans, bad ideas and […]

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Google Mobile Search Results Interface Soon to Include Snippet Descriptions

“Learn more about.” These three words are what make search engines so valuable to business, organizations and Internet users alike. And now Google is going to use them to upgrade its mobile search results. In Google parlance, the words “Learn more about” are represented with three dots–…–that could be mistaken for an ellipsis if web […]

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6 Secrets To Making Your LinkedIn Article Viral

LinkedIn’s publishing platform has fast become the platform of choice for thought leaders looking to share insight and information to their target audience. With this publishing platform available to the public for vast topics, it can be tough for anyone to get noticed. However, with some tips up your sleeve, you can improve credibility, get […]

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How Twitter Made a Fortune by Acquiring Madbits

Twitter has been struggling to find an ideal business model that will justify its huge market valuation. Currently, sponsored and promoted tweets are the major advertiser offerings available. However, something may be brewing inside the company’s walls. Just last week, a word came out that Twitter had acquired Madbits. The news came from Madbits via […]

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The Multifarious Benefits of Google News Publisher Center

Publishers with news sites now have an opportunity to manage their sites included in Google News. This development comes on the heel of Google’s announcement on the launch of a new portal: Google News Publisher Center. Sites that are already included in Google News and verified in Google Webmaster Tools are ready to be managed […]

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