WordPress is the most popular web design platform mostly because it’s easy to use and doesn’t require knowledge of coding. It’s also the easiest way to create and maintain a blog, which has huge SEO benefits. But even the security for a WordPress blog or website still needs to be kept updated. Otherwise it can be taken down by hackers. Here are four essential practices for keeping your WordPress site up-to-date. (more…)
Ecommerce is important for every business these days – at least the ones that want to turn a profit. However, How to Select the Best Ecommerce Platform for Your Business isn’t always simple since there are so many out there to pick from. Magento is one of the most sought after php based ecommerce platform which is robust and flexible. This is why it is businesses; big or small prefer this platform.
But what makes Magento this much popular? We have compiled a comparison data between Magento and other ecommerce platforms. (more…)
If you run an online store and need to know how your site performs, you should take advantage of these 6 free tools that will help you optimize your site performance. The combination of the following apps can improve search rankings, design creation, social media management, lead generation, security, user testing, and more.
This tool provides a wide range of inbound marketing utilities. It can help you measure the effectiveness of your SEO, blog and social media engagement, as well as lead generation, mobile marketing, and competitive edge.
If you wonder what users think about your site’s usability, this tool provides you with a five-minute video showing a real user navigating your site. It’s a useful tool for improving the customer experience and increasing conversions.
After Google Reader disappeared in 2013, Feedly became the popular news aggregator for iOS and Android mobile devices. It’s a tool for organizing your favorite websites, blogs and RSS feed in one location. By including publications like PrestaShop, you can stay up to date on ecommerce news.
Managing your passwords has never been easier than what KeePass provides. It lets you keep your passwords locked away in one secure place that only you can access with a master key eliminating the need to remember any passwords. This tool uses high quality encryption, providing you with strong security.
Sharing your blogs and other web content on social media can be enhanced with this link-shortening tool. Much like TinyURL, it allows you to avoid posting long URLs that are hard on the eyes and don’t need to be read by anyone anyway. It provides real time user tracking data as well, so that you can learn who is sharing your content on social networks and where the activity is geographically located.
Since the mobile revolution has introduced a multitude of platforms, it’s now necessary to test websites for various mobile devices. By letting you see what your online store looks like on devices like iPhone and Android, you will have a better idea of what the user experience is like.
Liked the post? Feel free to take a look at these posts from the blog as well.
- Mobile Ecommerce: How to Make Better UX for Online Shoppers
- 6 Security Tips to Make Your Ecommerce Website Hack-Proof
Now that millions of people shop online using their mobile devices, it’s important to take the mobile user experience (UX) very seriously. Even the biggest smartphone screens are fairly small and can only display so much imagery and information, thus, it’s important to weed out clutter and focus on giving the customer what they are looking for. The following tips may help you re-evaluate the mobile ecommerce design for your app. (more…)
Producing original and creative content is one of the most time consuming aspects of running a website. As such, you can’t afford to produce content that won’t yield a high return on your investment. The following display some of the most common website content mistakes and solutions to how you can fix them to drive more traffic and conversions. (more…)
Many times online buyers, who give up in the middle of a checkout process, do so because they are unclear about the purchasing route. They may decide to come back at a later time after comparing your offer with other deals, which technically doesn’t count as shopping cart abandonment if they complete the purchase. But instead of letting shoppers explore elsewhere, study these ideas to provide an easier and more rewarding customer experience. (more…)
An illegal copyright infringement website known as “The Pirate Bay (TPB)”, which was raided by Swedish Police in December 2014, has inspired a new wave of similar clone sites. These clones turn out to pose the threat of cyber-attacks to WordPress sites in particular, according to security software maker Malwarebytes. Here are more details about how to guard against this unwanted cyber invasion. (more…)
Small businesses can get an edge over their competitors by building their websites with responsive WordPress themes. The benefits of having a WordPress site cannot be overemphasized ― they’re easy to learn, easy to update and SEO-friendly. All these features are important for small businesses looking to have a presence on the Internet.
With more American consumers using mobile devices to search the Internet, having a responsive website will ensure leads searching for your products or services can easily get the information they are looking for.
Here are 4 free small business WordPress themes that you can use to reach leads on mobile devices: (more…)